Silicon Valley
Technical Marketing Services
Ellis Goldberg - Resume
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Silicon Valley
Technical Marketing Services
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Ellis Goldberg - Resume |
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Services |
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Furaxa |
2003 |
2004 |
Intellectual property, high performance circuits |
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Finisar |
1996 |
2002 |
Protocol analysis instruments for gigabit networks |
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AIS |
1993 |
1996 |
JTAG test products |
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Biomation |
1980 |
1992 |
Logic analyzers, emulators, digitizers |
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Systron Donner |
1976 |
1980 |
Time code instruments, multi-meters, voltage standards |
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Teaching |
1972 |
1975 |
Math and science in NYC and Vallejo, CA |
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New York Institute of Technology |
BSET |
1969 |
New York, NY |
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John F Kennedy University |
MBA |
1985 |
Orinda, CA |
In 1996 Finisar hired Ellis as the first marketing person for a small instrumentation offering supporting its optical module product line. The instrumentation line grew to the point where it provided most of the profits for the company. This was accomplished by:
Hiring sales representatives that were known and trusted
Hiring sales managers who knew how to make the relationship with the representatives work
Listening very carefully to our customers, thereby providing timely products to meet emerging needs
In 1998 Finisar became the #1 manufacturer of Fibre Channel test equipment used for SAN development and remains so.
Finisar went public in 2000, breaking IPO records. Using the cash raised Finisar purchased several other companies. Finisar in 2002 reduced the workforce by 30%.
In 2003, Ellis joined Furaxa marketing very high speed pulser and sampler technology for a variety of applications. See www.furaxa.com for details.
Whether your company is just starting out or is established, please accept our no-charge invitation to meet with you to discuss your sales and marketing needs.
Contact Information
Telephone: +1 (415) 420-6519 Send mail to
webmaster@diffworlds.com
with questions or comments about this web site.
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